Association for Advancing Automation (A3)

The Association for Advancing Automation (A3) is the leading global trade association for the robotics, machine vision, motion control, and industrial AI industries, representing over 1,100 member companies and serving as the umbrella organization for the Robotic Industries Association (RIA), AIA — Advancing Vision + Imaging, the Motion Control and Motor Association (MCMA), and the Advancing AI Association. The MCMA division is particularly relevant to the magnetics and electric motor community, representing manufacturers and suppliers of motors, drives, motion controllers, and associated components while publishing technical resources, standards, and industry data that support engineers across the motion control and electromechanical design fields. A3 also produces the Automate Show, the largest automation trade event in North America, and a broad portfolio of webinars, white papers, and training programs.